Christmas creep | Christmas
Christmas creep is the commercial phenomenon of merchants and retailers exploiting the commercialized status of Christmas (see Christmas season) earlier and earlier every year. It is most often attributed to the desire of many merchants to take advantage of particularly heavy Christmas-related shopping well before Black Friday in the US and before Halloween in Canada and the UK. It can apply for other holidays as well, notably Valentine’s Day, Easter and Mother’s Day. The key for holiday creep is for retailers to lengthen their selling season for seasonal merchandise in order to maximize profit and to give early-bird shoppers a headstart on that holiday.
External links
- Christmas Creep: The Shopping Season Is Longer, but Is It Better?
Links
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